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Writer's pictureBen Robertson

What equipment does a videographer use? How can that equipment be used to help my business?



video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing

Here at INFLUENCE Studios we use a variety of kit, all researched and carefully chosen to build the greatest video production arsenal we can. From gimbals that keep the footage smooth to our Netflix approved cinema cameras, whatever our clients need, we have got. Anything we don't have, we spend extensive time reviewing and making decisions on if it will benefit our business and our clients. If it will, then we get it as staying up to date is imperative to operation and consistently remaining at the top of this industry.


So, what equipment can a videography offer you? Going from my experience running INFLUENCE Studios, I can say that I have never had an incident where a client has questioned the quality of our equipment. Since being young and making films as a 12 year old my greatest motivation to do it has always been the reaction it get's when it's done. High-end equipment has the same impact. When a client sees what we can offer in equipment and how the equipment and technology we have makes possibilities virtually endless, their excitement cultivates and their ideas can begin to flourish. This is the stage of this job I love most. Well almost, this stage is only second to the stage where we show the client the final project, when all the hard work is validated and their vision has been fulfilled. This stage is the start of that vision, here we outline what's possible. I love it when clients begin to throw ideas at us, simply because they realise the technology and knowledge we have is capable of more than they originally expected. All of this is down to the equipment we have and how we can use it for our clients.


So, here's the run down of what we currently have in our arsenal. If you're a client reading this, I'd be interested to know if while I list our kit, any ideas come to mind. As mentioned before we own Netflix approved cinema cameras which when not assembled with our studio/tripod rig or our handheld configuration are mounted on gimbals for silky smooth movement shots. Lighting gear from studio lighting to handheld yet super powerful lights. Colour changing lights that offer effects to make you feel like you're in a lightning storm or relaxing next to a crackling fire. For more refined movement, we use sliders with built in motors to give millimetre precision. This is perfect for VFX shots as well as moving timelapses. DRONES! We love drones. Footage possibilities expand 10-fold with an eye in the sky. 360-degree cameras literally capture every angle. These are great for VR experiences, virtual tours and stylised film pieces. Green screen/white & black photography studio. We have self-built PC's with high end specifications to manage VFX and CGI workflows. Then we have third-party software's to study your SEO and project analytics.


It is safe to say that (especially with a drone) that the sky's the limit, pun fully intended there. There is so much we can offer and in an ever developing virtual landscape new technology is always around the corner. If anything discussed in this article has ignited your imagination please drop us a message and tell us all about it. We can't wait to hear from you.


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video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
video production, video production, Manchester videographers, INFLUENCE Studios, videography, videography examples, videography liverpool, best videography, best videographers, digital video marketing, video marketing
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